College of Engineering YouTube
It all begins with an idea. Maybe you want to launch a business. Whatever it is, the way you tell your story online can make all the difference.
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Developed a comprehensive strategy to overhaul the CoE’s YouTube channel, addressing key issues and ensuring long-term content consistency.
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Ideated and presented a content series strategy for the CoE’s YouTube, engaging students, parents, and stakeholders with relevant content.
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Created a video guide to train team members in capturing high-quality photos and videos, ensuring smooth content creation beyond my own efforts.
College of Engineering Website
Collaborated closely with the marketing team at the CoE to build and launch our new website. Contributed by writing copy, creating and populating pages, and managing content using Sitecore. Helped identify and fix bugs, check links, and ensure all images were the correct sizes and formats, ensuring a seamless user experience and timely launch.
Campaigns worked on for BAI Capital
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Led production of several ad campaigns for an upcomign luxury condo development in Florida, Archer Place.
Investor Campaign: Targeted real estate investors, emphasizing high rental potential and ROI.
Sweetheart Savings: February Valentine’s themed ad campaign.
March Madness: Archer is located next to the University of Florida. This themed campaign targeted UF alumni and employees.
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Crafted a successful webinar series to simplify the EB-5 immigration pathway for international students in the US, boosting engagement and securing investors.
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Designed and strategized holiday-themed ads to drive year-end conversions with targeted reach and creative design.
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Collaborated on a comprehensive year-end report, analyzing key metrics and presenting results to inform future strategies.